Ariel Washing Powder Fashion Shoot



I love this idea from Saatchi's in Sweden. Washing powder is a product with very low consumer engagement, mainly due to us having too many negative connotations through doing our washing. During one week Saatchi's built a glass box Stockholm Central Station, inside there was a robot loaded with ketchup, jam...you name it and a rotating washing line with designer clothing.

People were invited to visit Ariel's Facebook page where they could win clothes by controlling the robot in real time online. The designer garments were used as targets and the challenge was to hit them with the robot. The stained garment was then sent in the post after being washed on-site with regular Ariel Actilift.

Brilliant.

3 comments:

laustan said...

I requested this and was extremely satisfied, the cost and conveyance. I would very prescribe this offer to individuals.



Regards,
best essay writing service

qamartaj said...

most of the students and engineers are looking for the deviation calculator but they couldn't find best services so for your ease and accoroding to your needs we providing you the best services so visit sample standard deviation calculator

Jason492 said...

I am a Wix Expert / Website Enthusiast. I am enjoying working on Wix as it's my passion. I Design Wix Website for various businesses.