Rapha Condor Cycling Team New Sponsors

I've just read that cycling team Rapha Condor have added 3 new sponsors for the remainder of the season. Fantastic news to hear that despite the recesssion, companies are investing in cycling. It just shows how much cycling has come on this year. Sky have invested in Skyrides and a new British team for next year's tour and this is even before we starting talking about the fantastic Tour series which recieved twice weekly ITV 4 footage. Bradley Wiggins and Mark Cavendish even got page reports in the likes of The Mirror and and graced the front page of the BBC Sport website! Only a couple of years ago, a small paragraph would have been big news!

Rapha Condor's new sponsors aren't little fish either. Sharp Electronics, Paul Smith Jeans and Malmaison Hotel Group have been added.

Sharp will be pushing their Sharp4Prostate initiative, which will tie in nicely with the Tour of Britain, which is sponsored by The Prostate Cancer Charity.

Super luxurious hotel brand Malmaision will be getting involved with a training camp tour which will see Rapha Condor visit a number of Malmaision hotels over August in the build up to the Tour of Britain. The riders will stay at the hotels and those who are Rapha Condor Club Members will be able to stay at the hotels as part of the hospitality.

Paul Smith Jeans is a nice addition for the fashion conscious Rapha Condor team. Sir Paul is known to be a cycling fantatic, and his fashion brand will work nicely alongside the Rapha brand.

Rapha Condor Cycling Team will be racing at the Blackpool Nocturne on Saturday 1st August. I will be taking part in the Rapha Condor Sportive during the day.

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